Downloads

All our courses are packed full of handy downloads for you to take with you and put theory into practice. Here we have shared a few of them to give you a taste of the Frankly Pharma learning style.

Be sure to check back regularly as we do change these from time to time. 
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5 steps to a solid business case

Getting internal buy-in on your social media project is a critical step in ensuring it gets off the ground - and a business case is a vital tool to help communicate the value and expected return on your social media campaign.   

In this handy guide we have provided some considerations and pointers to help you write a well thought out business case for your project. 


  • This download is featured in our "Social media Strategy & Planning" course. This comprehensive course will teach you all the foundations of social media strategy and planning, with a templated and actionable approach.   

Risk Mapping Activity Worksheet

Understanding, and managing, all the risks in your campaign can seem overwhelming.  This worksheet provides a framework for an activity to identify and focus on the most critical risks. 
  • This download is featured in our "Mitigating Risk in Pharma Social Media" mini-course. This 50 minute course will help you breeze through your next MLR review with a practical plan for addressing any risks.   

Cheat sheet for reviewing a report

This 5-page PDF gives you a checklist of things to consider when you receive a social media report from your agency or in-house team. 

Journey Planner Template

Journey planning is key to maximising your social media strategy and ensuring all your activities have a clear role. Our handy journey planner template includes a blank template, as well as two completed pharma examples for inspiration. 
  • This download is featured in our "Mastering Paid Social Media" course. This masterclass teaches you how to plan and implement paid media campaigns, with actionable frameworks you can apply right away.

Ready to create brilliant campaigns?

Our specialist courses in social media for pharma offer you the chance to master essential marketing skills with step-by-step guidance in our videos and eBooks, plus plenty of templates and downloads to help you put your newfound learning into action right away.
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