DIGITAL TRAINING
FOR THE REAL WORLD
Social media is fast becoming an essential channel to reach and engage healthcare audiences. With HCP social media use on the rise and 3 in 4 patients using recommendations online to inform their medication usage, it’s where every pharma company needs to be active to reach these valuable audiences.
With pharma companies rapidly evolving their go-to-market models to incorporate social media, now is the time to understand best practice social media principles and applications. Get learning today with a choice of 10+ courses in Social Media Marketing, designed specifically for pharma professionals in regulated markets such as the EU, UK, Asia and Australia.
Hear what it's all about.
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Choose how you learn.
Courses are available to be purchased individually to cater for specific areas of interest, or as part of a masterclass for a discounted price. our courses range from 45 minute mini-courses through to full day comprehensive masterclasses. Pause and restart to fit around your desired pace of learning, work and lifestyle. You can also try our sample course to get a taste for the Frankly Pharma learning approach.
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The unique Frankly Pharma formula
Watch
Read
Get inspired
Download resources
You'll find each module supported with downloadable resources so that you can put theory into practice.
Interact and explore
Expert advice on tap
The unique Frankly Pharma formula
Watch and learn key concepts
Our trainers will walk you through all the key concepts - step by step - in our hero videos.
We explain all the theory (backed by evidence) and frameworks to give you confidence in implementing a structured approach to your social media campaigns.
All our courses are designed for regulated markets such as the EU, UK, Asia and Australia and provide guidance, examples and theory relevant to those markets.
We explain all the theory (backed by evidence) and frameworks to give you confidence in implementing a structured approach to your social media campaigns.
All our courses are designed for regulated markets such as the EU, UK, Asia and Australia and provide guidance, examples and theory relevant to those markets.
eBooks provide you with a deep dive in to key topics
You'll find expert advice on when and how to use social media in pharma marketing, with detailed guidance on how to apply the theory to create effective campaigns for your organisation.
Advanced topics are also included in eBooks, so you can pick and choose your learning path and come back to the more advanced topics once you've mastered all the essentials.
Advanced topics are also included in eBooks, so you can pick and choose your learning path and come back to the more advanced topics once you've mastered all the essentials.
130+ relevant pharma case studies
All our theory is supported by case studies and you'll find each module packed with relevant examples (130 plus!). The best bit: all our case studies are in pharma - inspiring you with what's possible in our industry.
Not only are our eBooks and videos littered with examples, but we also provide indepth case studies that delve in to a particular campaign, and pull apart the learnings so you can apply best practice to your organisation.
Not only are our eBooks and videos littered with examples, but we also provide indepth case studies that delve in to a particular campaign, and pull apart the learnings so you can apply best practice to your organisation.
60+ handy downloads - ready to use
To help you move beyond the theory you'll find each module supported with downloadable resources (62 in total!) - so you can put your new found knowledge in to action right away.
Downloads include ready-to-use templates, guides, checklists, glossaries and deep-dives in to detailed topics.
And with full access to Frankly Pharma for a year, you can come back as soon as you are ready to implement.
Downloads include ready-to-use templates, guides, checklists, glossaries and deep-dives in to detailed topics.
And with full access to Frankly Pharma for a year, you can come back as soon as you are ready to implement.
Interact and explore
Our modules include interactive tools to allow you to explore areas you have a particular interest in, such as the tactical option selector shown here.
This allows you to be proactive in your learning, choosing paths that are most relevant to the organisation, brands and therapy areas you work with.
Our modules also have a quiz to test your new knowledge and give you a chance to reflect on any areas to revise.
This allows you to be proactive in your learning, choosing paths that are most relevant to the organisation, brands and therapy areas you work with.
Our modules also have a quiz to test your new knowledge and give you a chance to reflect on any areas to revise.
Try our sample course
This free sample course includes the "Preparing for a two-way dialogue" module from our foundation course. This is intended to give you a taste for the pace and style of Frankly Pharma training before making the commitment to sign up to complete the full course. Of course, we are sure you'll love it!
Ready to create brilliant campaigns?
Social media training for pharmaceutical professionals...
that you'll actually use
DTC campaigns / Brand launches / Clinical trials / Market shaping / Patient insights / Medical education / Driving patient or physician behavior / Targeting policy makers
Professionally crafted
Developed by leading pharma professionals with bags of real life experience who have worked and advised some of the leading pharma companies to craft social campaigns and strategies.
Stay up to date and get 10% off courses
Get the latest on new courses, new materials and case studies in pharma social media - right to your mailbox.
We know that you’ll already be getting a lot of emails, so we will only send you an update when we have something valuable and useful to share.
PLUS - as a thanks for signing up, you'll also receive a 10% off code you can use on any course.
We know that you’ll already be getting a lot of emails, so we will only send you an update when we have something valuable and useful to share.
PLUS - as a thanks for signing up, you'll also receive a 10% off code you can use on any course.
Enterprise level access
All the rewards of individual training, plus extra benefits for companies who sign up for enterprise level access.
Gain team confidence
in the digital strategic abilities by learning the fundamentals of
specific pharma social planning
Unique learning paths
Provide your team with access to specific plans and modules tailored to their current expertise
Improve ROI
by creating more impactful social strategies and campaigns
Practical and immediate
Get immediate benefits through acess to tools, templates, guides and downloads
Foster internal collaboration
and skills sharing for faster adoption of the social channel and increased connection with peers
Enterprise pricing
to make it more cost-effective to train for the whole team or global organisation
YOURS TO KEEP
Cheat sheet for reviewing a social media report
This 5-page PDF gives you a checklist of things to consider when you receive a social media report from your agency or in-house team. Sign up to the newsletter to receive your free copy.
Where to next?
To learn more about Frankly Pharma, you can join us on LinkedIn for regular updates, sign up to our sample course or download our course and masterclass brochures.
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