Mitigating Risk in Pharma Social Media

You'll become BFFs with your MLR team after completing this short course on mitigating risk.

The aim of the course is to help you breeze through MLR reviews with an understanding of any of the pitfalls associated with using social media for pharma campaigns - and a practical plan for how you'll avoid them.

The course includes a recommended process for approaching MLR review, an approach for mitigating risk, including relevant examples, and a rundown of the potential areas of risk in pharma social media campaigns, with practical mitigation strategies.
Price: €18 EURO / $30 AUD / £15 GBP

  • 45 minutes

    Learning time

  • 4 downloads

    To take with you
MITIGATING RISK IN PHARMA SOCIAL MEDIA

Your new skill set... brought to you by Frankly Pharma

After completing this mini-course you will be able to:
  • Adopt a process to MLR review that helps bring your MLR colleagues on your social media journey
  • Understand the risks inherent in different types of social media campaigns and implement practical strategies to mitigate those risks
  • Provide robust materials for MLR review that clearly explain your campaign plan and help your reviewers feel comfortable with your approach 
  • Run a risk mapping workshop using our activity sheet as a guide
Our team

Meet your instructors

Bridget Ash

Instructor
A specialist in pharma industry social media, Bridget has worked with (and in) healthcare companies for over 13 years to deliver social media and digital strategies. 

Jemma Louise Smith

Instructor
Jemma has been professionally immersed in the world of social media for 14 years, with roles spanning the pharma and technology sectors, both in-house and agency. 
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