Pharma Social Media Tactics

In this course you'll find our A to Z guide of pharma social media tactics to give you ideas and inspiration for your next campaign. We'll also deep dive in to key topics like symptom checkers and patient questionnaire, collecting HCP email addresses and your social media presence at medical meeting.

And it's not just ideas and inspiration, you'll know exactly which tactics are right for your next campaign by following the Frankly Pharma step by step approach to selecting the perfect tactics. Plus, you'll also find activity workbooks and downloads to guide you through the process.
Price: €18 EURO / $30 AUD / £15 GBP

  • 1 hour

    Learning time

  • 3 downloads 

    Activity workbooks & templates
PHARMA SOCIAL MEDIA TACTICS

Your new skill set... brought to you by Frankly Pharma

After completing this mini-course you will be able to:
  • Follow a step-by-step process to find the perfect tactics for your next campaign.
  • Run a tactics brainstorm with an activity workbook and stimulus cards.
  • Write up your proposed tactics in a structured and concise way
  • Maximise your use of social media around medical meetings
  • Understand how social can be used for patient questionnaires, symptom checkers and collecting HCP details
  • Inspire your team with (and be inspired by) best in class examples of social media campaigns in the pharma industry.
Our team

Meet your instructors

Bridget Ash

Instructor
A specialist in pharma industry social media, Bridget has worked with (and in) healthcare companies for over 13 years to deliver social media and digital strategies. 

Jemma Louise Smith

Instructor
Jemma has been professionally immersed in the world of social media for 14 years, with roles spanning the pharma and technology sectors, both in-house and agency. 
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