HCP Social Media Engagement

This specialist course will give you a complete rundown on social media tactics you can use to engage with Healthcare Professionals on social media. You'll find an interactive tactic selector to give you loads of ideas on tactics you can consider for your next campaign, a guide to how HCPs are using social media, which platforms you can consider as well as deep dives on collecting HCP email addresses and using social to enhance medical meetings. 

There's also activity guides to help you select the perfect tactics and loads of examples to inspire you with what's possible. 

In development

This course is currently in development and is expected to launch in early 2024. If you are interested in being notified when the course is available, you can register your interest using the form below.

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Our team

Meet your instructors

Bridget Ash

Instructor
A specialist in pharma industry social media, Bridget has worked with (and in) healthcare companies for over 13 years to deliver social media and digital strategies. 

Jemma Louise Smith

Instructor
Jemma has been professionally immersed in the world of social media for 14 years, with roles spanning the pharma and technology sectors, both in-house and agency. 
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